Ep 21: Overcome overwhelm in your business & create systems for ease

What’s actually going on when you’re feeling overwhelmed because you have so much work? If you’re feeling burned out in your business, especially if you are an intrapreneur, sensitive solopreneur, an unconventional self employed person in some capacity, this episode is for you.

As a solopreneur, you’re often figuring things out as you go, which is fantastic! But once you’ve reached a certain level of success, continuing to do business this way can create stagnation & burnout. But you can absolutely find solutions that not only reduce overwhelm, but that set you up for the next level of success and ease.

Especially as a sensitive person, it’s vital that you find a way of working that allows you to honor your energetic needs and plays to your strengths. Setting up structures in your business to support you to be YOU is totally possible – and vital to keep your business sustainable (and even regenerative).

I explore this topic from a mindset and operations perspective. Operations includes the systems, processes, workflow, software and other tools you use to deliver your service & run your business. 

You’ll learn to:

  • Understand the impact of cash flow and scarcity on your nervous system and business decisions
  • Identify the sources of burnout, from loose boundaries and perfectionism to inefficiencies with systems, processes and other operational tools
  • Where to look for inefficiencies in your business operations, such as scheduling, working against your energy, wearing all the hats, and doing things the hard way
  • Discover the importance of creating a plan to build in self-care, joy, and connection while optimizing your business for success.
  • How to identify the high impact areas for you to focus on changing so that you create more ease in your business 


My new offer: Systems for Ease

Create ease & increase capacity in your online business with systems, processes & human-centered work flows. Design the next level of your business the way that fits YOU best. Available in September ‘23.

Learn more: heidijandel.com/ease



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YouTube: youtube.com/@heidijandel


Hi, my beautiful introvert friend. Welcome to episode number 21, overcome overwhelm in your business. If you're joining by video, you can see that the sun is shining. I have a, the bottom half of me is covered in sunlight. And it looks kind of funky on the video, but it feels so good. I'm not closing the shade because it is officially fall. It is, I've got a fall a not a fall but a scarf on a hat on cozy cozy socks and it's beautiful here in Alaska so I hope wherever you're at it is beautiful as well. Today we are talking about Being overwhelmed in business, especially if you are an intrapreneur, sensitive solopreneur, an unconventional self employed person in some capacity. Maybe you have a side gig. Or maybe it is you have a full time gig that is your solo. You are a solopreneur. Maybe you have a contractor or two that helps you. But the key here is that you're successfully making sales and feel like you're at capacity. So, you know, your business has grown, but. It's burning you out, right? That means that you might be struggling with taking time off, with self care, you're feeling overwhelmed, and you're just not quite sure how to do this because you have never been in this position before. So, first things first, It's amazing, congratulations, you have gotten this far. It is hard, it can be a struggle to just even get going, get, and then get to the place where you are in, essentially you're in, you're figuring out how to survive and not just survive but thrive as a small. business. So today I am going to approach this episode from just a little bit of coaching, but mostly from a consulting standpoint. So that means that I'm going to be looking at the problems in your business and, and practical solutions more on like a systems and level versus a mindset level. So what you'll learn is How do it will help you identify the high impact areas in your business to focus on and what you need next. Like, is it a good time for you to invest in support and like a V. A. O. B. M. Bookkeeper, coach, consultant, whatever. This episode will give you more clarity on what you need to do next and. And when you have clarity, when you have a plan, you can feel more at ease. Right away, your nervous system can give a sigh of relief. It alleviates overwhelm and hopefully helps to steer you away from the direction of burnout. So often, just a few small shifts can shift the direction that you're going and the way that it feels tremendously. I'm focusing on this topic this month because in September, I'm promoting my new offer called Systems for Ease, where I help you create ease and increase capacity in your online business with systems, processes, Human centered workflows, recommendations, custom fit for you to create a business that feels that you love being in. So you can learn more about that in the link in the show notes or wait towards the end, and I'll be sharing more information. All right, so let's get started. What's going on when you're feeling burned out because you have so much work? Now, oftentimes our initial answer is, I am working too much. But if we take a step back, I want to invite you to take an honest look at your cash flow and your sense of scarcity. This is because when your cash flow is low or it is unpredictable, your nervous system Is not going to be very comfortable with that, especially if you as a solopreneur and intrapreneur, you are responsible for bringing your money in. Nobody else. And if you, especially if you're taking care of other people, if your income is supporting others, this can be a tremendous responsibility. And it can throw you into survival mode. When you're in survival mode it's almost like living paycheck to paycheck, but even worse because when you're in a job and you're getting a paycheck, you can predict the future. You have a pretty good idea of what you will be making this month, next month. two months from now. But in your business, if you don't have predictable sales, if you don't have the ability to project, like if I spend this much time with my service or product, I will make this much money. If that is unknown, then your nervous system can freak out or just be at a low To like an oscillating level of stress and often times when it's pretty consistent, you sometimes don't even know that it's there, but it is, and this is important because if you're living in a constant state of stress. Constant scarcity, it's gonna affect how you show up in your business, how you make decisions, what you focus on, how you spend your time, whether you're taking care of yourself, whether you're taking time off it might, it can lead to you doing anything possible to make money. So you end up having a million things that you do, which increases the complexity and there's more to keep track of and creates more busyness for your brain. Like there's all kinds of effects. That being in stress and scarcity causes in your business. So if you're experiencing that, then one of my most top recommendations is for you to take an easy side job. As an investment, as an investment in your business, when you can get a cash flow stream in that doesn't require a lot of energy, a lot of high level thinking, then your nervous system can feel a bit safer. Yes, you might have to adjust your business for a little bit. You might have to work less in your business, but that's okay. Because. You will be working more efficiently, you'll be working, you'll be able to work from a place of less stress, make better decisions, you have more access to your creativity, it feels better to be working in your business, which is like a A huge part of what it's all about, at least here in my world, in my mission, the way I feel when I'm working is as important as the work itself. Okay, so let's assume that now you're burned out. You have cashflow, you have sales, you know how to create sales. So you are successful. This is a normal stage of business. This is pretty much, we all go through this. So nothing has gone wrong. There's nothing to be ashamed of. If you find yourself. Wishing you had more time off, did more self care, you know, felt less stressed, more confident. Like, this is all, this is the journey that we signed up for. So, I invite you to just like, hold all of that, recognize it, and appreciate it. It's the shadow side of, of the light side. Like, it's all one. It's all good. Don't beat yourself up for up for it because that right there beating yourself up for anything increases your stress and decreases the satisfaction in the moment of your. So then what creates the burnout and the overwhelm? at this place in your business. So looking at this from a coaching perspective, a mindset, mind, and emotions perspective we can look at the way that you're showing up, the way that you're making decisions, like what to do, what to focus on. And often, at this point, you will see things like loose boundaries, not being able to say no, perfectionism, over scheduling, making decisions because you're reacting to what other people want. And all of these are normal. You know, saying no is something that can be quite difficult for us sensitive people, right? Because we're, we want to make other people happy. When other people, even just imagining that they might not be happy or not happy with us, that makes us feel certain emotions. And so, then we're more likely to say yes to something, even though that yes is not something we normally do or want to do or have time for. Right? So, that will... Lead you to be doing lots of things in your business that aren't those high impact cash generating or ease generating activities. Perfectionism is very similar. It's that fear of judgment or this desire to please others that keeps us working beyond the needed amount. Oftentimes, you know, we can, we can. Rationalize it by saying, you know, I want, you know, I really care about this product or service, I want it to be amazing. But that extra perfectionist part that you, that you put in there actually isn't needed for the product or service to be successful. And the client often won't even notice. Over scheduling, over working, quite similar. Making decisions from, you know, reacting from, from a place of stress, where something happens, you feel stressed out, and you immediately try to solve that versus focusing on the important, activities as a primary, and this comes to like, how do you schedule your time? How do you decide how you schedule your time? So all of that can really, coaching can be quite effective to help with that, because it's looking at the way that you relate to other people, the way that you think about yourself, the way that you make decisions. And all of that, you know, creates. Inefficiencies. So what is creating the burnout and overwhelm from a practical standpoint, then, is essentially inefficiencies. It's overusing energy for not enough results. And we see that in scheduling. In, like, scheduling, it might be having your email open all of the time. So that's where you're, you know, there's that people pleasing coming in, but you're constantly responding to other people, versus scheduling blocks of time where you focus on your high impact activities. It's a pretty simple, simple adjustment to make. It can be very inefficient as a sensitive person when you are working in a way that goes against your energy, when you find yourself pushing a lot and not having time to replenish your energy stores, replenish your focus, and we learn how to work oftentimes by the structures around us. So when you can identify. The way, the optimal way for you to use your energy and put that into your schedule, then you are going to be more efficient when you are working and have time for other things. As a solopreneur, very inefficient, pretty much solopreneurism is pretty darn inefficient because You wear all the hats. You do everything, right? You came into this work probably because you love creating your product, or you love delivering your service. And yet, a business is so much more than that. You have You have the onboarding, you have the delivery of the customer service, you have, you have the bookkeeping, the accounting, the taxes, you have the legal aspect, you have the marketing, you have the sales, and depending on what you do, there could be a whole other range of activities. And while you can absolutely learn to do it all, you are naturally good at certain things and naturally at other things. So wearing all the hats is Certainly admirable, but that is where you want to work out of as quickly as possible so that you can focus on what you do best. And then you can have other people do the things that you are especially not great at, which saves you time. Yes. You have to invest a little bit of money into it, but when you do it right, you actually end up creating money through that investment because you're freeing up your time. A great example of this is doing your taxes. For me to do my taxes when I still did it, it took me days. Now I pay someone else who is an expert in doing taxes. I have those days back and they do it right. So much better, so much more efficient. Another way that our businesses are inefficient is when we do thingsthe way we know how to do them. Doing things the way that you know, the way that you've learned can often be inefficient. So. If you learned how to do bookkeeping by using a spreadsheet, for example, and that's just the way that you do it now, and that's why you do it that way, versus taking the time to learn learn a software, learn a method that is going to ultimately be way more efficient and help you run your business to a higher level, right? So... Like kind of the idea behind this is that we are coming into our businesses. Most of us as these technicians, as professionals providing a specific service, we're not trained in all of these other areas. And we can do them, we can wear all of the hats, but the way that we, we learn to do them, oftentimes there are better ways that, that are more efficient, you know, so that even if we do continue to do them, we can do them in a way that. Takes less time and the last way that our small businesses can be inefficient is not having automation Repeatable systems and processes. So that means that we are doing all of the things all of the time, you know, instead of creating a product and doing it the same time, same way, every time we're innovating, we're being creative and, you know, having fun and that's awesome. And maybe that's exactly what you want, but. Maybe you're at a place in your business where you want to optimize that process to create your product and figure out how to create it in less time so that you can increase the The financial impact from that, and then hopefully, eventually you can hire someone else to do it, have repeatable processes, write them down, test them, get them so fine tuned that you can hire someone for less, fire someone, hire someone and then you can focus on something else. Whether that is taking time off, taking care of yourself, being with your family, or working in your business in some other capacity. A few examples of these inefficiencies is, so, scheduling. Say, scheduling software. Right now, if someone wants to schedule with you, they send you an email, or they give you a call, and then you back and forth to find a time on the calendar, you make the the appointment, and then the day before, they need to reschedule, and then you're back on that train. Simple scheduling software. Maybe they email you once that first time and then yours, you say, Hey, great. I'd love to connect. Here is the link to my online calendar. You can sign up there. You'll receive a confirmation that has a reschedule link. So if you need to reschedule, just check out that email. Can't wait to talk with you. And you can also put that link in your LinkedIn. You can put it on your website so people don't even need to connect with you to make an appointment. Simple! And if they need to pay beforehand, you can configure that. You can get all of this set up in, an afternoon. If not, Quicker than that. Oops. I just had a cat disaster I'm back. Lovely tried to jump up on the desk and like pulled and the pulling the microphone apart. And it was a disaster. So she's been banished and I am back. So I'm talking about inefficiencies and yeah. Repeatable systems. When another example is often, like when we start doing things, the way that we know, like we take Venmo and and then what happens with the payments? Like you have to then transfer the money. Like, what is that for? What did people buy? You don't really know quantity. You don't have numbers to help make decisions. So switching to something like QuickBooks, where every product is tracks, you can see how much of each product that you have or service that you have sold. You can look at what's selling more. What's selling less, look, compare over time and really have a lot of data to help you decide what to do next right. Having data can be incredibly helpful, especially when you're feeling overwhelmed. And having a hard time making decisions and figuring out what the heck to do. Most importantly, when you're feeling overwhelmed and you, you've come to this place of, of success. Like, this is a time to evaluate not just the systems in your business or, like where you need to grow, but how you want to feel in your business and what's missing and figure out how to build that in, because oftentimes we start with the idea of, of having freedom, having time off feeling connected, but then as we go and we become successful, we, you know, we go where the work is and then all of a sudden we're burned out and overwhelmed and it's time to evaluate again. Totally normal. It's actually pretty amazing place to be. So, how do you want to feel, what do you want your work to look like in terms of time off? You know, are you scheduling it? Why, why not? Self care during the day, like. Self care. I believe should be built into your business schedule because it is going to make you sustainable. What do you want to build in. Joy and fun. Even on the weekends, even if it's not strictly in your business schedule, the joy and fun is an investment in your business. Spending time with your family, with your friends, with nature. And connection. So I find this for myself and so many other solopreneurs is that we feel isolated in business. Do you feel like you have the connection, the emotional support? That you want to have right now. So. Once you figure out like where, what you want to change. So where you're at now, where you want to be, what you want your work to look like, then you can start figuring out what needs to change. And. I find the solution. So that is one of the biggest questions at this point. What do I need to change in order to create the business that I want now? And in the future, six months down the road. Where do I want to focus? What are my high impact activities and where, where I make the most money or create the most time for other things. You know, how can I support myself? What would help me feel the most supported? Is it having someone take care of my books? Is it having a coach to help you work through the people pleasing and the perfectionism? So that you can say no. You know what. How would be truly the most effective. And. And, you know, I see a lot of there's so many resources available today. There's free online communities, there's startup communities, your local community. We have. Really beautiful one here in Anchorage where there are regular events. There's sometimes there's special events. where you can connect with other people like you. Coaching. Working with a coach working with a consultant to come in and optimize your systems. There are so many ways to get support so much is out there. And this is such a beautiful way to invest in your business. So, what is your plan? I would love to hear. I would love to know what you need to love working in your business. If you're like, I need some coaching. I need to get my systems in place. Well, right now I have a special offer for solopreneurs, for people with small businesses. Called Systems for Ease, and it's all about creating ease and increasing your capacity in your business with systems, processes, human centered workflows, and really figuring out what it is that you need to build in order to create that ease, that space. So it's a combination of small business operations tools with my holistic wellness practices so that you can really design a custom fit, next level version of your business that you can implement yourself, or you can work with me to implement it together in a close working relationship for three to six months. We'll get you going. If you're interested in learning more there's links in the show notes can reach out. Can't wait to hear from you. All right friends. Thank you so much for showing up to the end. You're a rock star, have a beautiful week and I will see you next week.